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Cape Town’s new host city logo for 2010

Cape Town host city logo for 2010

The logo depicts the city's defining icon, Table Mountain, under the African sun and with the waters of Table Bay beneath.

It will be used in conjunction with the official emblem, to form a composite logo. [...] the main aim was to create a unique identity that captures the design essence of the official emblem. It had to have a harmonious design relationship with the official logo in order to generate maximum brand impact.

Nice, as simple as that! Well, I was hoping for a penguin playing one bounce, but I suppose the mountain will do. ;) Any guesses for the other host city logos?

More here: City unveils 2010 host city logo

 

6 Comments

04 July 2007
10:56 am

Mark

I quite like it. Simple and quite stereotypical, but clean neat lines, and nice colours.

I wonder if the JHB logo will include a car window and a gun?

04 July 2007
05:36 pm

Cape Town Logo 2010

Indeed a good logo. we were the first to show the logo online (don’t ask us how we got it..), Am looking forward to the logo’s of the other host cities!

Regards,

Molo CapeTownMagazine.com

04 July 2007
07:38 pm

coda

Nice SEO-friendly name you have there, Molo… :P

05 July 2007
02:21 pm

alan

almost relevant: i really like the Chicago Olympic logo: http://www.typophile.com/files/Chicago_2016_6227.jpg

09 July 2007
11:41 am

Rachel

The Chicago logo looks great! So simple and clean. And then in contrast is the, um, ‘interesting’ London 2012 logo

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